He has scored 31 goals in 45 games in League One, while also laying on three assists.
Will Rangers win the league next season?
Chairman Darragh MacAnthony has already confirmed that the club are planning for his exit amid links with a number of clubs.
Scottish champions Rangers have been linked with a potential swoop with Wilson and the recruitment team closely watching him, while The Daily Record also reports that Sheffield United and Sunderland are reportedly tracking the 26-year-old.
Fry has now echoed MacAnthony’s sentiment, insisting that Peterborough simply cannot offer him the money to keep him, provided a major bid comes in.
Speaking exclusively to TIF, he said: “Without divulging, the player’s not on a fortune. At our level you don’t get a fortune and at Peterborough you don’t get a fortune.
“Throughout the last 25 years, we’ve put players in there, we’ve developed players, and the owners have put so much in, and it’s my job to sell a player to offset the losses.”
However, Fry is proud of the model that Peterborough have developed, where they can develop players before selling them on, including the likes of Ryan Bennett, Britt Assombalonga and Dwight Gayle.
He added: “We’ve done that very, very successfully over the last 15 years in particular, and how we attract players in, we say ‘look, you’re not going to become millionaires with us, we’re little Peterborough United, but what we will do is give you a stage and if you perform, then people will buy you off us and they’ll give you lucrative contracts.’ ”