Leeds United owner Andrea Radrizzani has trumpeted a landmark deal secured by his TV rights agency.
Sports Business report that Radrizzani’s company MP & Silva has secured the global distribution rights for the handball World Championships over a six-year period.
It cites the International Handball Federation as announcing following a meeting in Turkey that the exclusive deal will run from 2019 to 2025 after MP & Silva won the rights ahead of beIN Media Group.
Radrizzani took to his personal Twitter account on Monday to re-tweet a report linked by the TV Sports Markets account as he gave his clear endorsement of the deal.
Italian business tycoon Radrizzani co-founded MP & Silva in 2004 and was chief executive up until 2014 until he handed over day-to-day control to concentrate on his other business interests.
He remains vice-chairman of the TV rights firm but now holds the more high profile position of chairman and sole owner of Leeds after buying out his fellow Italian in May of this year.
OPINION
Leeds fans will be paying particular close attention to the social media activities of Radrizzani, who uses Twitter to occasionally engage with supporters as well as post important club updates. The Elland Road supremo has much to ponder following a horror run of seven defeats from Leeds’ last nine league matches that has prompted speculation about the future of manager Thomas Christiansen. Radrizzani revealed on Twitter 13 days ago that the Dane had his full support, but Leeds lost their following match and his patience could be wearing thin. Fans will be scouring all the tycoon’s social media for signs that he has made a major decision. Until then, they will have to settle for updates on his other business interests.